VantagePriority: Smarter Signal Priority Without the Hardware

2 min. Read • Posted 11/18/2025 by Iteris Staff

Iteris VantagePriority® is transforming how agencies deliver traffic signal priority and preemption across their networks.

Traditionally, implementing transit signal priority (TSP) or emergency vehicle preemption (EVP) required installing roadside hardware at each intersection. VantagePriority introduces a flexible, GPS-based solution that eliminates the need for roadside units, enabling faster deployment and broader coverage.

Scalable, GPS-Based Priority Across the Network

VantagePriority empowers agencies to implement priority and preemption for transit, freight, and emergency vehicles across multiple intersections—without the cost and complexity of traditional infrastructure. By leveraging existing signal controllers and agency APIs, the system integrates seamlessly into current operations.

Real-Time Insights and Centralized Control

Through its cloud-based dashboard, VantagePriority provides agencies with real-time and historical data to monitor vehicle performance, track priority requests, and assess travel-time savings. This centralized view helps traffic teams optimize signal timing policies and improve overall system efficiency.

Smarter Deployment, Faster Results

With GPS-based priority requests, agencies can deploy VantagePriority quickly and cost-effectively. The system aligns with grant funding alignment, making it easier to secure resources for smart mobility initiatives. Whether improving emergency response times or enhancing transit reliability, VantagePriority delivers measurable benefits from day one.

Data-Driven Optimization for Safer, Smarter Mobility

VantagePriority’s analytics tools help agencies evaluate system effectiveness, identify trends, and prioritize improvements. By reducing travel times and improving signal coordination, the platform enhances public safety and supports future-proof infrastructure planning.

As cities modernize their traffic operations, VantagePriority offers a scalable, cloud-based solution that meets today’s mobility needs while preparing for tomorrow’s connected transportation ecosystem.

Learn more about VantagePriority today.

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